The Language of Sport
By:Adrian Beard
Published on 1998 by Psychology Press
Looks at sport in its wider social context. Examines the way sport sells itself as an agent of social cohesion and is used to sell products. Explores how sporting texts construct ideas about gender and national identity. Uses examples from events as diverse as Wimbledon tennis, Euro '96 and the World Athletics Championships.
This Book was ranked at 40 by Google Books for keyword cricket my way.
Book ID of The Language of Sport's Books is k82cl1oulO0C, Book which was written byAdrian Beardhave ETAG "pD1XB3x0Z0k"
Book which was published by Psychology Press since 1998 have ISBNs, ISBN 13 Code is 9780415169110 and ISBN 10 Code is 0415169119
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